PROPER MEAT GRAIN-FREE RECIPES COMPLETE NUTRITION
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HERE FOR YOU
Proudly a Feefo Platinum Trusted Service award winner with over 22,000 five star reviews.
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SUBSCRIPTION
A brilliantly easy way for you to get regular top ups of proper food for your pet. You'll also get 5% off and free delivery on all future orders!
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Proper Food for Pets
We create wholesome food for happy, healthy cats and dogs. This means delicious, natural recipes using proper ingredients like fresh meat for complete and balanced diets.
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Pet Care Guides
We're here for you and your four legged family at every stage of their development. Read our pet care guides for a helping hand in looking after your pet.
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Our Story
Over ten years ago, Henrietta; Lily’s owner, struggled to find a pet food filled with honest, natural ingredients. Today, we’re still making recipes following the same principles that started it all: proper food, made with love.
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