Complete nutrition
Tailored for pets
OF ALL AGES
Our recipes are nutritionally tailored for your pet’s stage in life, so whether yours is a little one or a golden oldie, you can keep them in the best of health. We work closely with our vet and nutritionist to create complete and balanced recipes, using top quality, natural ingredients, vitamins and chelated minerals to help your pet get the very best from their food.
ALL ROUND
Benefits
EASIER DIGESTION
Proper meat and no fillers means easier to digest food
FULL OF MEATY GREATNESS
The meat and offal that cats thrive on
OPTIMAL NUTRIENT ABSORPTION
From chelated minerals
SKIN AND COAT HEALTH
Supported by omegas 3 and 6
GRAIN FREE RECIPES
Naturally nutritious
HEALTHY HEART
From essential taurine
ALL-ROUND
Benefits
EASIER DIGESTION
Proper meat and no fillers means easier to digest food
SKIN AND COAT HEALTH
Supported by omegas 3 and 6
OPTIMAL NUTRIENT ABSORPTION
From chelated minerals
FULL OF MEATY GREATNESS
The meat and offal that cats thrive on
HEALTHY HEART
From essential taurine
GRAIN FREE RECIPES
Naturally nutritious
COMPLETE AND BALANCED RECIPES
Our complete recipes have everything your favourite companion needs for a proper, balanced diet to help keep them healthy and nourished. Your pet will have the best chance of living to a ripe old age if you feed them a natural, wholesome, nutritious diet that supports their health. After all, we all know a balanced diet is key to staying in tip-top condition, inside and out.
“A BALANCED DIET IS KEY TO STAYING IN TIP-TOP CONDITION, INSIDE AND OUT.”
TAILORED TO EVERY STAGE OF LIFE
Whether you have a spirited little one, an adult or a golden oldie, we’ve carefully created a recipe (with help from our vet and nutritionist) just for them. Puppies and kittens need ingredients to help them grow, develop and build a healthy immune system. Adult pets need plenty of goodness to look after them from top to toe and to keep them bright and active. Dogs and cats in their mature years will appreciate some extra bone and joint support, a helping hand with highly digestible ingredients, and special nutrition to help keep them at their best. We’re here for them at every stage.
WORKING WITH THE EXPERTS
We work closely with our vet and nutritionist to make sure our recipes have everything your pet needs and wants from their food. All of our recipes are approved by our vet too so you can trust that our proper food for pets is the very best. Choosing naturally nutritious, healthy food is the perfect way for your four-legged friend to live a happier, healthier - and hopefully longer - life.
Our pets deserve to eat proper food that’s full of goodness, that means healthy, nourishing ingredients and delicious, natural recipes that are veterinary approved.
We’re very particular about what goes into our proper food and that’s why we insist on using top notch ingredients.
Henrietta’s adorable border terrier is at the heart of the family, and her battle with itchy skin became the inspiration for our healthy food for cats and dogs.