Dog Food
PROPER MEAT NATURAL INGREDIENTS COMPLETE NUTRITION» Menu «
WHY SHOP ONLINE WITH US
FREE DELIVERY
With orders over £29 to most destinations with UK's leading parcel delivery brand, DPD.
Discover our delivery options
HERE FOR YOU
Proudly a Feefo Platinum Trusted Service award winner with over 22,000 five star reviews.
Read our reviews
SUBSCRIPTION
A brilliantly easy way for you to get regular top ups of proper food for your pet. You'll also get 5% off and free delivery on all future orders!
Find out more
Explore our world
Proper Food for Pets
We create wholesome food for happy, healthy cats and dogs. This means delicious, natural recipes using proper ingredients like fresh meat for complete and balanced diets.
Read about our food
Pet Care Guides
We're here for you and your four legged family at every stage of their development. Read our pet care guides for a helping hand in looking after your pet.
Discover Pet Care
Our Story
Over ten years ago, Henrietta; Lily’s owner, struggled to find a pet food filled with honest, natural ingredients. Today, we’re still making recipes following the same principles that started it all: proper food, made with love.
Read our story